Category - Press Releases
Transaction Gives HRI Full Rights to Hard Rock Hotel & Casino® in Las Vegas, Affiliates and Branding HOLLYWOOD, Fla., May 13, 2020 – Hard Rock International (HRI) announced today that the world-renowned entertainment and hospitality brand has purchased all rights to the Hard Rock® brand and related trademarks in Las Vegas from Houston-based private equity…
Read More About Hard Rock International (HRI) Acquires Full Intellectual Property Rights to Hard Rock Hotel & Casino® in Las Vegas in Deal With Juniper Capital
Participating Hard Rock Cafe® Locations to Give Women Free Dessert with Purchase on International Women’s Day and Host International Women’s Month Events Benefiting She Is The Music Who runs the world? Girls! As a salute to the power of women, Hard Rock Cafe® is celebrating International Women’s Month by launching a limited-time, female-inspired “Who Runs…
Read More About Hard Rock Cafe® Honors Women Who Rock With a Limited-time “who Runs the World” Menu and Classic Tee for International Women’s Month
Jennifer Lopez stars, cameos from DJ Khaled, Alex Rodriguez, Pitbull, and Steven Van Zandt in “The Hype,” directed by Michael Bay HOLLYWOOD, Fla. (February 2, 2020) – Immediately following the premier of Hard Rock International’s first-ever Big Game commercial, “The Hype,” the brand releases the extended version. “The Hype” is directed and produced by famed…
Read More About Hard Rock International Unveils Extended Version of Big Game Commercial
HOLLYWOOD, Fla. (January 31, 2020) – In conjunction with the primetime reveal of Hard Rock International’s Big Game commercial – titled “The Hype” directed by famed filmmaker Michael Bay and starring global superstar Jennifer Lopez – the brand announces the “Hard Rock Live Like a Legend $2M Giveaway,” where winners will receive a total of…
Read More About Hard Rock International Announces Live Like a Legend $2m Giveaway in Anticipation of Big Game Commercial ‘the Hype’
DJ Khaled will kick off eight-date residency with a High Octane Performance at DAER Nightclub at Guitar Hotel® at Seminole Hard Rock Hotel & Casino Hollywood during the big game weekend Sunday, February 2 HOLLYWOOD, Fla. – January 23, 2020 – Hard Rock International has announced today its first artist residency of 2020 with Grammy…
Read More About Hard Rock International Names Dj Khaled First Artist Residency of 2020
